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Friday, March 6, 2020

Pokimane signs a deal to stay with Twitch

Twitch’s biggest female star, with more than 3.9 million followers, and she’s long been a mainstay, having started streaming way back in 2013. She even has her own Fortnite emote.
Image result for twitch pokimane

The news comes as platforms like Twitch, Mixer, Facebook Gaming, and YouTube battle it out for the most popular talent. While Twitch has long been synonymous with live-streaming, other services have been signing stars in an attempt to gain marketshare. It all started when Tyler “Ninja” Blevins left Twitch to join Microsoft’s Mixer, and there’s been a steady stream of defectors since. 
Twitch, meanwhile, has attempted to stop the exodus by locking down key figures. Back in December, the service resigned Ben “DrLupo” Lupo, Timothy “TimTheTatman” Betar, and Saqib “Lirik” Zahid to exclusive deals. Anys is the latest to join that list. “Creators like Pokimane are driving the future of what’s possible with live streaming and speak to the way in which the Twitch platform has grown to reach new audiences,” Michael Aragon, Twitch’s senior VP of content and partnerships, said in a statement.

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